Most Read Mass Communication Project Topics and Materials (Page 32)

CHAPTER ONE                                                                                          BACKGROUND OF  THE STUDY                                                            STATEMENT OF THE PROBLEM                                          ... Continue Reading

ABSTRACT Communication is central to all human activities. The claim that we cannot communicate receive scholarly applause. However, there are people who seem to be neglected when we began to discuss communication and information flow. Those in the urban cities are always better informed to the detriment of the ruralities. It is an irony that... Continue Reading

ABSTRACT The study was carried out to find out the influence of indigenous language on advertising campaign using MTN and GLO telecommunication firms as a case study. In carrying out this study, survey research method coupled with questionnaire as the measuring instrument was used. From the findings, it is established that language is one of the... Continue Reading

Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise the products/services. Respondents admitted that... Continue Reading

ABSTRACT This study was designed to critically examine “the role of the press in Nigeria’s polarization and National Development” The method of content analysis was adopted and also, three Nigerian daily newspaper were selected. This include, the New Nigeria Newspaper a federal Government owned newspaper published in Kaduna state, The... Continue Reading

IN NEPA ENUGU CHAPTER ONE 1.1               BACKGROUND OF THE STUDY What is today known as national electric power authority is a merger of the electricity cooperation of Nigeria (ECN) and Niger Dam authority (NDA) the former was created by the federal government... Continue Reading

INTRODUCTION 1.1 BACKGROUND OF THE STUDY The much-touted 2003 elections now belong to the past. Nigeria did not break in pieces, at least, literally. However, like every other significant event in a nation’s history, the 2003 general elections is just still present. It left in its trail unrestrained outbursts, tantrums, violence, condemnations... Continue Reading

ABSTRACT This  study  is  aimed  to  ascertain  the   impact  of  mass  media  campaign  aimed  curbing   the  spread  of  the  diseases   AIDS  among  teenagers  in  Enugu  state. The   objective  of  the study  is  also  to  find   out  through   survey method whether  the   teenager   are  really ... Continue Reading

ABSTRACT This research is conducted to provide insight on state-owned newspapers and their challenges. Chapter one stated the problem its significance and the scope of the study. Chapter two contains an extreme examination of secondary data provided by protein scholars of the concept. Chapter three describe how data were collected especially the... Continue Reading

(CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT) ABSTRACT This research work was carried out in order to find out what the populace of Enugu South thinks or feels about television programmes in Enugu State. The research also attempted to look into other peoples work related to the research topic.... Continue Reading

CHAPTER ONE INTRODUCTION Advertisement involves an essentially persuasive communication. Thus, the goals set foradvertising are communication tasks: to reach a defined audience, to a given extent, andduring a given time period. The public move from unawareness of a policy to awareness andthen to knowledge, liking, preference, conviction and then... Continue Reading

CHAPTER ONE 1.0    Introduction 1.1    Background to the Study Advertising as a concept, can be defined as a form of communication through the media about product, services, ideas, personalities or organizations, paid for by an identified sponsor Alide in Okunna (2002: 99). Bovee and Arens (1985) gave a more widely accepted definition of... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 Background to the Study Previous to the era of industrial revolution, the pattern and method of salesmanship was both crude and cumbersome chiefly because the gap between the productive and consumption sectors of society was small and manageable. However, with the present complication and sophistication among both the... Continue Reading

ABSTRACT             This research work was purely undertaken to discover, evaluate and exhaustively determine the critical role of the advertising in the sustenance of Nigeria mass media industry which has not been fully realized that warranted this study.             This work is... Continue Reading

Abstract It is obvious that the last half of the twenty-first century witnessed a rival of radical political change that has swept across the frontiers of most modern nations of the world.  A result of this change is the emergence of socio-cultural variety and political pluralism. This study examined the impact of radio advertising on the voting... Continue Reading

Abstract The aim of this study was to investigate Audience perception of federal government removal of fuel subsidy in Enugu metropolis. Three main research questions were formulated for the purpose of this study and other sub questions aimed at prying into audience perception, causes and effects of fuel subsidy removal in Nigeria. Survey research... Continue Reading

CHAPTER ONE 1.1       BACKGROUND OF THE STUDY Television services were introduced in Nigeria on October 31st 1959 by the then Western Regional Government. Television is a mass communication medium used for transmitting sounds with... Continue Reading

    ABSTRACT This research studied the uses of internet services in radio journalism at Kaduna State Media Corporation. Self – report survey was adopted for the study and a total of 158 respondents were purposively sampled. Data generated came from interviews... Continue Reading

ABSTRACT The role of public relations in ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract... Continue Reading

ABSTRACT This study sought to find out the influence of social environment on media ethics amongst journalist in Uyo metropolis. The objectives of the study were to: ascertain whether social environment influences news coverage; find out ways the social environment influence media ethics amongst journalists in Uyo metropolis; ascertain the factors... Continue Reading

(A CASE STUDY OF ESBS 2 FM) ENUGU. ABSTRACT Feedback mechanism is a very important yardstick for measuring audience acceptance f and participation in programmes and messages would be missing if feedback is omitted from the source. A very important element would be missing if feedback is... Continue Reading

Abstract Technological advancement in communication technologies has continued to eulogize television as a powerful medium of mass communication. Interestingly, television programme span around the circuits of human endeavour including politics, culture and education.Udeajah (2004, p.7) affirm this when he notes that:We all know in truth... Continue Reading

CHAPTER ONE INTRODUCTION 1.1     Background of the Study Reading serves as a tool for students’ enhancement of intellectual properties of people from generation to generations so as to ensure continuous human and societal transformations and developments. Reading is an act of decoding written, textual or graphic information in order to make... Continue Reading

NTRODUCTION BACKGROUND OF THE STUDY Nigeria has witnessed an unprecedented plaque of crisis and insecurity, each leading to loss of lives and destruction of properties. According to Ezeoha (2011) in “Causes and effects of insecurity in Nigeria”, security means stability and continuity of livelihood, predictability of relationships, feeling... Continue Reading