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E-MARKETING AND SMALL SCALE BUSINESS: THREATS AND OPPORTUNITIES
ABSTRACT The study was carried out to examine the threats and opportunities of e-marketing as it affects small scale businesses in Egor Local Government Area. The descriptive survey research design was adopted for the study. 100 respondents from Egor Local Government Area made up the... Read More
DETERMINANTS OF TAX MORALE IN NIGERIA
CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Taxation has ever been an important policy field throughout history and will stay a crucial aspect in future policies since it creates the basis for the state to work. Tax can be defined as a compulsory levy paid out of the profit or income of an individual,... Read More
VALUE RELEVANCE OF FINANCIAL ACCOUNTING INFORMATION IN THE NIGERIAN CAPITAL MARKET
ABSTRACT This study investigates the value relevance of financial accounting information in the Nigerian capital market. The objective of the study is basically to ascertain if there exist a relationship (positive or negative) between publicly available financial... Read More
QUEST FOR WOMEN’S EMANCIPATION IN BUCHIEMECHETA’SSECOND-CLASSCITIZEN AND SEFI ATTA’S EVERYTHING GOOD WILL COME
QUEST FOR WOMEN’S EMANCIPATION IN BUCHIEMECHETA’SSECOND-CLASSCITIZEN AND SEFI ATTA’S EVERYTHING GOOD WILL COME Abstract African society has been plagued by patriarchy which subjugates women and their rights as humans. Societal laws and local traditions or customs are constructed in favour of men. Therefore, men lord it over women especially... Read More
QUEST FOR WOMEN’S EMANCIPATION IN BUCHIEMECHETA’SSECOND-CLASSCITIZEN AND SEFI ATTA’S EVERYTHING GOOD WILL COME
QUEST FOR WOMEN’S EMANCIPATION IN BUCHIEMECHETA’SSECOND-CLASSCITIZEN AND SEFI ATTA’S EVERYTHING GOOD WILL COME Abstract African society has been plagued by patriarchy which subjugates women and their rights as humans. Societal laws and local traditions or customs are constructed in favour of men. Therefore, men lord it over women especially... Read More
ADVERTISING AND CONSUMER BUYING BEHAVIOUR
ADVERTISING AND CONSUMER BUYING BEHAVIOUR ABSTRACT The purpose of this study was to focus on advertising and consumer buying behaviour. The aim of this research work is to examine the effect of quality advertising, celebrity endorsement and environmental response on consumer buying behaviour. This study employed qualitative research instrument... Read More
THEORY OF SOCIAL CHANGE IN MARXISM: A CRITICAL ASSESSMENT OF THE HISTORICITY OF REVOLUTION
ABSTRACT Marxism has for more than two centuries been identified not only as a philosophy that tend to promote change among men but an ideology of social consciousness that warms the soup of hope for the common masses, most especially the working people.... Read More
CAPITAL STRUCTURE AND FIRMS PERFORMANCE IN NIGERIA: AN IMPACT ASSESSMENT
TABLE OF CONTENT CHAPTER ONE: INTRODUCTION 1.1 BACKGROUND TO THE STUDY 1.2 STATEMENT OF THE RESEARCH PROBLEM 1.3 RESEARCH QUESTIONS 1.4 OBJECTIVES OF THE STUDY 1.5 HYPOTHESES OF THE STUDY 1.6 RELEVANCE OF THE STUDY 1.7 SCOPE OF THE STUDY 1.8 LIMITATIONS OF STUDY CHAPTER TWO:... Read More
AN ANALYSIS OF AMBROSE ALLI’S POLICY ON EDUCATION IN BENDEL STATE, 1979-1983
TABLE OF CONTENTS CHAPTER ONE The development of education in Bendel State 1979-1983. CHAPTER TWO The UPN Manifesto and Education CHAPTER THREE Ambrose Alli and the Development of Primary and Secondary Schools. CHAPTER FOUR Ambrose Alli and the Development of Tertiary... Read More
THE EFFECTS OF REGULATING INTERNET BANKING IN NIGERIA
ABSTRACT The emerging trend in internet banking in Nigeria is of global concern. For one thing, the Nigerian economy is a strong force in Africa. The country also has a high reputation for inter-related frauds in the world, having been regarded as the headquarters of Advance Free Fraud (149).... Read More

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