THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT) ENUGU)

  • Type: Project
  • Department: Purchasing and Supply
  • Project ID: PAS0329
  • Access Fee: ₦5,000 ($14)
  • Pages: 75 Pages
  • Format: Microsoft Word
  • Views: 200
  • Report This work

For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853
ABSTRACT 

The purpose of this study was to do knew the effectiveness of  public relations in service industries. A case study of the Enugu state university of science and technology (ESUT) Enugu.
To guide this study three hypotheses were formulated. A review of related literature was done to expose the research to what has already been done to ensure solid conclusion  for  the study.
A structural questionnaires was developed and administered  by the researcher to respondents comprising of the students and staff/ management of the institution the data collected were form both primary and secondary sources and were duly analyzed and presented in a manner in which they could be easily be understood and applied by whosever may be interested in the work and its findings.
From the analysis the following findings emerge
a.Majority of the students are not aware of the service provided by the public relation activities of the institution.
b.Public relations activities of ESUT has led to industrial harmony this is evidenced by the fact that there lies not been major strike that lasted for a long time.
c.Public relations activities of ESUT also led to impact positively on students patronage of the institution.
Based on the above findings the researcher made the following recommendation that.
a.ESUT public relations department should be well fended to enable them acquire mere sophisticated equipments to improve public relations activities.
b.ESUT should up grade the quality of their service they provide by creating awareness so that all may know about them.
c.Public relations functions should be clearly defined to avoid confusion in the institution form this the researcher concluded that public relations is a potent tool for purchasing of goods and service ESUT must embrace it  for the satisfaction of its numerous public.
 
TABLE OF CONTENT
Title page
Approval page
Dedication 
Acknowledgement
Abstract 
Table of content 

CHAPTER ONE
INTRODUCTION 
Background of the study
Statement of the problem
Objective of the study
Research hypotheses 
Significance of the study
Scope of the study

CHAPTER TWO 
Literature review

CHAPTER THREE
Design of the study
Population of the study
Determination of sample size 
Sample size for staff/ management 
Sample size for student 
Instrument and method of data collection
Questionnaires design
Method of data analysis 
Administration of questionnaires 

CHAPTER FOUR
Presentation and analysis of data 
Test of hypothesis   

CHAPTER FIVE
Summary of findings
Recommendations 
Conclusion 
Bibliography
Appendix 

THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT) ENUGU)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
  • Type: Project
  • Department: Purchasing and Supply
  • Project ID: PAS0329
  • Access Fee: ₦5,000 ($14)
  • Pages: 75 Pages
  • Format: Microsoft Word
  • Views: 200
Payment Instruction
Bank payment for Nigerians, Make a payment of ₦ 5,000 to

Bank GTBANK
gtbank
Account Name Obiaks Business Venture
Account Number 0211074565

Bitcoin: Make a payment of 0.0005 to

Bitcoin(Btc)

btc wallet
Copy to clipboard Copy text

500
Leave a comment...

    Details

    Type Project
    Department Purchasing and Supply
    Project ID PAS0329
    Fee ₦5,000 ($14)
    No of Pages 75 Pages
    Format Microsoft Word

    Related Works

    ABSTRACT The purpose of this study was to know the effectiveness of public relations in service industries. A case study of the Enugu state university of science and Technology (ESUT) Enugu. To guide this study, three hypotheses were formulated. A review of related literature was done to expose the researcher to what has already been done to... Continue Reading
    THE EFFECTIVENESS OF PUBLIC RELATIONS IN SERVICE INDUSTRIES (A CASE STUDY OF ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY (ESUT), ENUGU) Abstract The purpose of this study was to know the effectiveness of public relations in service industries. A case study of the Enugu state university of science and Technology (ESUT) Enugu. To guide this... Continue Reading
    ABSTRACT The purpose of this study was to know the effectiveness of public relations in service industries. A case study of the Enugu state university of science and Technology (ESUT) Enugu. To guide this study, three hypotheses were formulated. A review of related literature was done to expose the researcher to what has already been done to... Continue Reading
    ABSTRACT The purpose of this study was to do knew the effectiveness of public relations in service industries. A case study of the Enugu state university of science and technology (ESUT) Enugu. To guide this study three hypotheses were formulated. A review of related literature was done to expose the research to what has already been done to... Continue Reading
    ABSTRACT  The purpose of this study was to do knew the effectiveness of  public relations in service industries. A case study of the Enugu state university of science and technology (ESUT) Enugu. To guide this study three hypotheses were formulated. A review of related literature was done to expose the research to what has already been done to... Continue Reading
    ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the level... Continue Reading
    ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the level... Continue Reading
    ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the level... Continue Reading
    ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the level... Continue Reading
      ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the... Continue Reading
    Call Us
    Get this work
    whatsappWhatsApp Us