This study focused on application of PURCHASING CONCEPT ON THE BUSINESS PERFORAMNCE OF HOTEL IN OWERRI METROPOLIS
(A CASE STUDY OF CORDIAL HOTEL OWERRI)
To carry out he research work some of the find out the problem faced by the from in purchasing their service.
- it ascertain the possibility of applying the purchasing concept in service purchasing.
-To recommend efficient and effective ways of purchasing Hotel service.
-Four hypothesis were formulated data were sourced using questionnaire. Extensive literature review on past work text books, on the area of study were carried out. Top manâ€˜s formula was used to determine the sample size of the customer while a census of the staff was carried out.
The data collected were presented on statistical table analysed and interpreted while chi- square. Based on the analysis the following finding is lack of proper integration that there is lack of proper integration of the purchasing concept in the firm.
That most customers chose their cleaning firm because of their service efficiency and I prompt delivery rather than n location.
The firmâ€™s in ability to meet customerâ€™s service needs / requirements through adequate provision of enough collection centre and patrol vans is contributory to customers use of direct visit to firm approach. It therefore deports tack of well panned and good distribution service
Conclusively, this has shown enough that there exist adequate demand for law dry and dry cleaning service which is capable of sustaining cleaning firms and enhancing their growth, his latent demand can only be stimulated into effective demand by the use of appropriate purchasing and management strategies.
TABLE OF CONTENTS
TABLE OF CONTENTS
1.1 Background of the Study
1.2 Statement of the Problem
1.3 Objectives of the Study
1.4 Hypothesis Formulation
1.5 Scope of the Study
1.6 Significance of the Study
1.7 Limitation of the Study
1.8 Definition of Terms
RELATED LITERATURE REVIEW
2.1 Historical Dimension of the Hotel Industry
2.2 Nature and Classification of Service
2.2a Managing Differentiation/Service Quality
2.3 Characteristics of Services and Their Purchasing Implications
2.4 Purchasing Concept and Service Industry
2.5 Purchasing Strategies for Services Firms
2.6 Purchasing Strategies for the Hotel Industry
2.7 Purchasing Strategies Used by Hotel Cordial Owerri
3.0 RESEARCH METHODOLOGY/POPULATION
3.1 Sources of Data Collection
3.1a Primary Data
3.2 Secondary Data
3.3 Sample Technique
3.4 Population of Study
3.5 Sample Size Determination
3.5a Sampling Size for Hotel Cordial Customers
3.5b Sampling Size for Hotel Cordial Staff
3.6 Research Instrument for Data Collection
3.7 Method of Data Analysis
3.8 Questionnaire Administration and Distribution
4.0 DATA PRESENTATION, ANALYSIS AND INTERPRETATION
5.0 SUMMARY OF FINDINGS, RECOMMENDATIONS AND CONCLUSION
5.1 Summary of Findings