TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. (A CASE STUDY OF EMILY MILLIONAIRE ENUGU)

  • Type: Project
  • Department: Marketing
  • Project ID: MKT1058
  • Access Fee: ₦5,000 ($14)
  • Pages: 31 Pages
  • Format: Microsoft Word
  • Views: 181
  • Report This work

For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853
ABSTRACT
This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu.
In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection techniques which include:
Questionnaire, personal interviews, observations.
The analysis of this data collected revealed certain prospects and problems shows in the researcher’s presentation and analysis of data.
On that note, the researcher made the following findings
Trade fairs in Enugu stat were organized by Trade fair board have not been very efficient. Therefore call for improvement.
There is a general awareness about Trade fairs as very vital in the revitalization of the nation’s economy.
Trade fairs exhibitions have frequently organized that people are calling for its or regulation and control. Based on the above findings, the research made the following major recommendations participants in trade fairs must have clearly defined objectives for participation in trade fairs.
Scientific and technical ideas must be trade in our fairs rather than monetary transactions.
Emphasis should be made on purchase rather than immediate sales.
Finally, a body be established by government to control the frequency at which fairs are organized in Enugu state


TABLE OF CONTENTS
Title page
Approval page
Dedication
Table of content
Abstract

CHAPTER ONE
1.1.Background to the study
1.2.Statement of the problem
1.3.Objectives of the study
1.4.Research questions
1.5.Significance of the study

CHAPTER TWO
2.0.Literature review
2.1.Management of trade fairs and exhibitions
2.2.Trade fair as a promotional tool
2.3Economic importance of trade fair and 
Exhibition
2.4The impact of trade fair performance of a company.
2.5The role of trade fir in Emily millionaire.

CHAPTER THREE
Research methodology
3.1.Sources of data collection
3.2.Population of the study
3.3.Determination of sample size
3.4.Sampling techniques
3.5.Instruments for data collection

CHAPTER FOUR
Presentations, analysis and interpretation of data
4.1.Presentations and interpretation of data.

CHAPTER FIVE
Summary of findings recommendations and conclusion
5.1.Summary of findings
5.2.Recommendations
5.3.Conclusion
Bibliography
Appendix

TRADE FAIR AS AN INSTRUMENT OF INCREASING MARKETING PERFORMANCE. (A CASE STUDY OF EMILY MILLIONAIRE ENUGU)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
  • Type: Project
  • Department: Marketing
  • Project ID: MKT1058
  • Access Fee: ₦5,000 ($14)
  • Pages: 31 Pages
  • Format: Microsoft Word
  • Views: 181
Payment Instruction
Bank payment for Nigerians, Make a payment of ₦ 5,000 to

Bank GTBANK
gtbank
Account Name Obiaks Business Venture
Account Number 0211074565

Bitcoin: Make a payment of 0.0005 to

Bitcoin(Btc)

btc wallet
Copy to clipboard Copy text

500
Leave a comment...

    Details

    Type Project
    Department Marketing
    Project ID MKT1058
    Fee ₦5,000 ($14)
    No of Pages 31 Pages
    Format Microsoft Word

    Related Works

    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    ABSTRACT This study concentrated on Trade fair as an instrument increasing marketing performance. A case study of Emily Millionaire Industry Ltd Enugu. In the light of this, the researcher commenced this work by taking a quick and eursory look at the definitions, evaluation and background information of trade use of several data collection... Continue Reading
    INTRODUCTION  The introduction of this write up will not be complete without the knowledge or knowing some facts about the company in our case study that is Emily Millionaire Industry Limited. Their head office is at Lagos. The Industry commenced business by Late 1978 and they have successfully introduced their cosmetic products to the market.... Continue Reading
    INTRODUCTION The introduction of this write up will not be complete without the knowledge or knowing some facts about the company in our case study that is Emily Millionaire Industry Limited. Their head office is at Lagos. The Industry commenced business by Late 1978 and they have successfully introduced their cosmetic products to the market. The... Continue Reading
    TRADE FAIR AS AN INSTRUMENT OFINCREASING MARKETING PERFORMANCE (A CASE STUDY OF XPRESSION COSMETIC PRODUCT ENUGU) ABSTRACT This study is concerned on trade fair as an instrument of increasing marketing performance (A case study of Expression Production Enugu). In view of this, the researcher started the work (Trade Fair as an instrument of... Continue Reading
    CHAPTER ONE 1.0    INTRODUCTION 1.1    BACKGROUND TO THE SUBJECT MATTER           The introduction of this write up will not be complete without the knowledge or knowing some facts about the company in our case study that is Emily Millionaire Industry Limited. Their head office is at Lagos. The Industry commenced business by Late... Continue Reading
    Call Us
    whatsappWhatsApp Us