Project Topic on EFFECTIVE PACKAGING AS A PROMOTIONAL TOOL IN MARKETING OF BEAUTY CARE PRODUCT (A STUDY OF HARDIS AND DROMEDAS LTD)


For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

ABSTRACT

This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent to which information contained in packaging strategy’s and consumer responses and also its other user, and to give critical analysis of disclose in the statement of profit and loss,  and balance sheets particular in relating to Hardis and Dromedas. For comprehensive understanding of the impact of this study, the work has been divided into five chapters as listed in table of contents.






TABLE OF CONTENTS

Title page                                 i
Certification                                 ii
Dedication                                 iii
Acknowledgement                             iv
Abstract                                     v
Table of Contents                            vi

CHAPTER ONE
Introduction
1.1    Background of the Study                    1
1.2    Statement of the Problem                 5
1.3    Objective of the Study                     7
1.4    Research Hypothesis                    8
1.5    Significance of the Study                    10
1.6    Scope of the Study                         11
1.7    Definition of Terms                         12


CHAPTER TWO
Literature Review
2.1    Overview of Packaging                         14
2.2    Importance of Packaging                     20
2.3    Role of Packaging in Marketing                 23
2.4    Packaging Design                             25
2.5    Packaging Decision                          26
2.6    Packaging Cost                             30
2.7    Effective of Packaging Strategy on Product         31
2.8    Effective packaging as Promotional Tool             32
2.9    Company Profile                            36

CHAPTER THREE
Research Methodology
3.1    Source of Data                                39
3.2    Population of Study                            40
3.3    Sample Random Techniques                     40
3.4    Sample size for Distribution                    40
3.5    Instrument for Data Collection                 42
3.6    Limitation of the study                         43

CHAPTER FOUR
4.1    Data Presentation and Analysis                44
4.2    Hypothesis                                 54

CHAPTER FIVE
Summary, Recommendation and Conclusion
5.1    Summary                                 65
5.2    Recommendation                             66
5.3    Conclusion                                68
Bibliography
Appendices  





EFFECTIVE PACKAGING AS A PROMOTIONAL TOOL IN MARKETING OF BEAUTY CARE PRODUCT (A STUDY OF HARDIS AND DROMEDAS LTD)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
Payment Instruction
Bank payment for Nigerians, Make a payment of ₦ 5,000 to

Bank GTBANK
gtbank
Account Name Obiaks Business Venture
Account Number 0211074565

Bitcoin: Make a payment of 0.0005 to

Bitcoin(Btc)

btc wallet
Copy to clipboard Copy text

500
Leave a comment...

    Details

    Type Project
    Department Business Administration and Management
    Project ID BAM5192
    Fee ₦5,000 ($14)
    No of Pages 88 Pages
    Format Microsoft Word

    Related Works

    ABSTRACT This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent... Continue Reading
    ABSTRACT This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent... Continue Reading
    ABSTRACT This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent... Continue Reading
    ABSTRACT This research work examined effective packaging as a promotional tool in marketing of beauty care product. (A study of Hardis and Dromedas Nigeria Limited Enugu). This work was carried out through literature review of text books, newspaper, magazine etc and administration of questionnaires. The aim of this work is to determine the extent... Continue Reading
    (A CASE STUDY OF PETALS ENUGU) ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. a. To identify... Continue Reading
    PACKAGING AS PROMOTIONAL TOOLS  IN THE MARKETING OF BEAUTY CARE PRODUCTS (A CASE STUDY OF PETALS ENUGU) ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. a.    To... Continue Reading
    PACKAGING AS PROMOTIONAL TOOLS IN THE MARKETING OF BEAUTY CARE PRODUCTS (A CASE STUDY OF PETALS ENUGU) ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. a. To identify... Continue Reading
    ABSTRACT Promotional mix variables differ in effectiveness in generating consumer interest and influencing purchase decision.  In this study, an attempt is made to evaluate the effectiveness of advertising, one of the promotional mix element used by NASCO group of companies, Jos.   Current, NASCO household products are market leaders in most... Continue Reading
    ABSTRACT Promotional mix variables differ in effectiveness in generating consumer interest and influencing purchase decision.  In this study, an attempt is made to evaluate the effectiveness of advertising, one of the promotional mix element used by NASCO group of companies, Jos.   Current, NASCO household products are market leaders in most... Continue Reading
    ABSTRACT This project work on an analysis of packaging as a promo tool in the marketing of product. (A case study of petals Enugu). Chapter one explained the purpose and the significance of the study. The main purpose of the study is to show the use of packaging s a promo tool in the marketing of the product. Its study shows the importance of... Continue Reading
    Call Us
    Get this work
    whatsappWhatsApp Us