THE ROLE OF PUBLIC RELATIONS IN A CORPORATE ORGANISATION (A CASE STUDY OF NITEL PLC ENUGU)


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ABSTRACT

This work is conscientiously aimed at looking into the role of public relations in Nitel plc Enugu. Nitel is a corporate organization with network of branches.
Public relations role in Nitel Plc cannot be over-emphasized because the services of Nitel must satisfy the aspirations of its public. This research identifies how public relations can help in maintaining high acceptable corporate identity, corporate image and corporate communication in Nitel Plc Enugu.

The survey research method was used in this study as the population was picked amongst the staff of Nitel Plc Enugu. Questionnaires were administered to the respondents to elicit the needed information that helped in the organization of data and presentation.

The researchers showed that public relations can help in any corporate organization like Nitel Plc Enugu can also use those roles to uplift the image of Nitel Plc Enugu. 

TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Abstract
Table of content

CHAPTER ONE
INTRODUCTION
1.1 Background Of The Study
1.2 Statement Of The Research Problem
1.3 Objectives Of The Study
1.4 Significance Of The Study
1.5 Research Questions
1.6 Research Hypothesis
1.7 Conceptual And Operational Definitions
1.8 Assumptions
1.9 Limitations Of The Study

CHAPTER TWO
LITRATURE REVIEW
2.1 Sources Of Literature
2.2 The Review
2.3 Summery Of Literature Review

CHAPTER THREE
METHODOLOGY
3.1 Research Method
3.2 Research Design
3.3 Research Sample
3.4 Measuring Instrument
3.5 Data Collection
3.6 Method Of Data Analysis
3.7 Expected Results

CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
4.1 Presentation Of Data
4.2 Results
4.3 Hypothesis Testing
4.4 Discussions

CHAPTER FIVE
SUMMARY, CONCLUSION AND RECOMMENDATION
5.1 Summary
5.2 Conclusion
5.3 Recommendations

THE ROLE OF PUBLIC RELATIONS IN A CORPORATE ORGANISATION (A CASE STUDY OF NITEL PLC ENUGU)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

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    Details

    Type Project
    Department Business Administration and Management
    Project ID BAM1629
    Fee ₦5,000 ($14)
    No of Pages 63 Pages
    Format Microsoft Word

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