THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)

  • Type: Project
  • Department: Marketing
  • Project ID: MKT0888
  • Access Fee: ₦5,000 ($14)
  • Pages: 86 Pages
  • Format: Microsoft Word
  • Views: 1.3K
  • Report This work

For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853
ABSTRACT 
The purpose of this project is to examine the impacts of self service on the performance of supermarkets. 
The study is divided into five chapters. In chapter one the impacts was introduced and a narrative meaning of self service and other key elements included in the topic were discussed. It went further to state the problem to be studies and why this study was being carried out, that is the purpose, the significance of the study, scope of the study, the hypothesis to be tested and the Definition of terms. 
Chapter two examined all other studies carried out on similar topic and their relevance to this study. There were mostly references, quotes adequate statements made by other authors who had handled similar topics. 
Chapter three dealt with the major part of the project which involves the method used in collecting relevant data, research instrument used, the population and the sample size. It also dealt on how the questionnaire were distributed and treatment of data. 


Chapter four dealt with the presentation, analysis and interpretation of data collected in chapter three, it also went further to test the hypothesis in chapter one. 

Finally, in chapter five, a conclusion of the whole findings was drawn and appropriate recommendations made for possible implementation. However, this study was not done without lapses and on this very platform, suggestions and further studies were sort. 

It as found that consumer have positive perception of self service; many of them prefer it because they use it as opportunity to select goods without interference. The study revealed that supermarkets that adopt self-services strategy perform better than their counterparts that do not adopt self service strategy. 

I also made some recommendations in chapter five. Such recommendations. Were that supermarket operators should train their employees on areas like customer service and public relations. Supermarket operations should also improve on the ways they display their goods since attractive display attract consumers to make purchase. 
        Finally, I recommend that supermarket should be mare self service orientated since the advantages of this strategy has been shown. 
 
TABLE OF CONTENTS
Title Page II
Approval page III
Dedication IV
Acknowledgement V
Abstract VII

CHAPTER ONE 
INTRODUCTION 
1.1 Background of the study 1
1.2 Statement of problem 3
1.3 Objectives of the study 5
1.4 Formulation of the hypothesis 6
1.5 Significance of the study 6
1.6 Scope of the study   8
1.7 Definition of terms 8


CHAPTER TWO 
2.1 Overview of supermarket 10
2.2 Mode of operation of supermarket
2.3 Location of supermarket 
2.4 Impact of promotion of supermarket 
2.5 Marketing strategies 
2.6 Management of supermarkets 
2.7 The need for self services in the performance of supermarket 
2.8 Sale performance indicated in supermarket
2.9 Self service operation and its attendance problem 

CHAPTER THREE 
3.1 Sources of data 
3.2 Research instrument 
3.3 Questionnaire design 
3.4 Population of study 
3.5 Sample size 
3.6 Sample size for staff and management 
3.7 Questionnaire distribution and collection 
3.8 Treatment of data 
3.9 Limitation of study 

CHAPTER FOUR 
4.1 Data analysis 
4.2 Statistical hypothesis   
4.3 Choice of test hypothesis 

CHAPTER FIVE 
5.1 Summary of findings 
5.2 Recommendations 
5.3 Conclusion 
5.4 Suggestion for further study 
Bibliography 
Appendix 

THE IMPACT OF SELF SERVICE ON THE PERFORMANCE OF SUPERMARKETS (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE)
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
  • Type: Project
  • Department: Marketing
  • Project ID: MKT0888
  • Access Fee: ₦5,000 ($14)
  • Pages: 86 Pages
  • Format: Microsoft Word
  • Views: 1.3K
Payment Instruction
Bank payment for Nigerians, Make a payment of ₦ 5,000 to

Bank GTBANK
gtbank
Account Name Obiaks Business Venture
Account Number 0211074565

Bitcoin: Make a payment of 0.0005 to

Bitcoin(Btc)

btc wallet
Copy to clipboard Copy text

500
Leave a comment...

    Details

    Type Project
    Department Marketing
    Project ID MKT0888
    Fee ₦5,000 ($14)
    No of Pages 86 Pages
    Format Microsoft Word

    Related Works

    ABSTRACT The purpose of this project is to examine the impacts of self service on the performance of supermarkets. The study is divided into five chapters. In chapter one the impacts was introduced and a narrative meaning of self service and other key elements included in the topic were discussed. It went further to state the problem to be studies... Continue Reading
    ABSTRACT  The purpose of this project is to examine the impacts of self service on the performance of supermarkets.  The study is divided into five chapters. In chapter one the impacts was introduced and a narrative meaning of self service and other key elements included in the topic were discussed. It went further to state the problem to be... Continue Reading
    ABSTRACT The purpose of this project is to examine the impacts of self service on the performance of supermarkets. The study is divided into five chapters. In chapter one the impacts was introduced and a narrative meaning of... Continue Reading
    (A CASE STUDY OF CYRIL SUPERMARKET ABAKALIKI, EBONYI STATE) ABSTRACT             The purpose of this project is to examine the impacts of self service on the performance of supermarkets.             The study is divided into five chapters. In chapter one the... Continue Reading
    EVALUATION OF THE EFFECTS OF FLOODING ON THREE VARIETIES OF RICE (A CASE STUDY OF ABAKALIKI, EBONYI STATE) Abstract Flooding has been described as one of the most important environmental factors determining the distribution of salt marsh plants. We studied the impact of five water levels on the germination and establishment of the invasive... Continue Reading
    ABSTRACT Flooding has been described as one of the most important environmental factors determining the distribution of salt marsh plants. We studied the impact of five water levels on the germination and establishment of the invasive cord-grass spartina deniflora. Plant house experiment was carried out to determine the effects of time and depth... Continue Reading
    ABSTRACT Flooding has been described as one of the most important environmental factors determining the distribution of salt marsh plants. We studied the impact of five water levels on the germination and establishment of the invasive cord-grass spartina deniflora. Plant house experiment was carried out to determine the effects of time and depth... Continue Reading
    ABSTRACT Flooding has been described as one of the most important environmental factors determining the distribution of salt maize plants. We studied the impact of five water levels on the germination and establishment of the invasive cord grass spartina denifora. Plant house experiment was carried out to determine the effects of time and depth of... Continue Reading
    1.1 INTRODUCTION The quest of achieve self sufficiency food production is one of the highest priority areas facing most of the world’s today.  It is also a problem that threatens to worsen rapidly in the years immediately ahead. On the otherhand, problems relating to rural inaccessibility have continued to plogue the world, and in particular,... Continue Reading
    THE ROLE OF ROAD TRANSPORTATION MODE IN THE MARKETING OF AGRICULTURAL PRODUCTS. (A CASE STUDY OF ABAKALIKI L.G.A. EBONYI STATE) PREFACE The aim of this study is to determine the role of Road Transportation mode in Marketing of Agricultural Produce in Abakaliki Local Government Area of Ebonyi State. To enhance a quicker, clearer and more... Continue Reading
    Call Us
    Get this work
    whatsappWhatsApp Us