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IN NIGERIA CHAPTER ONE INTRODUCTION 1.1BACKGROUND TO THE STUDY Economics is the social science that analyzes the production, distribution, and consumption of goods and services. The term economics comes from the Ancient... Continue Reading

Abstract Students’ attitude towards mathematics has been a factor that is known to influence students’ achievement in mathematics. This study examined the attitude of student’s towards Mathematics and factors influencing students’ attitude towards... Continue Reading

(A CASE STUDY OF LISABI MILLS LTD) CHAPTER ONE INTRODUCTION 1.1    BACKGROUND OF STUDY In the past years, the main aim of business organization was to Manufacture and sell, but recent marketing dynamic has change this my topic notion of... Continue Reading

ABSTRACT This research work examined the effect of Broken Home on Academic Performance of Secondary School Students in Ohimini Local Government Area of Benue State. Four hundred students were randomly selected from eight Senior Secondary Schools in Ohimini... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Education is the best legacy parents can give to their children. The development of the nation starts from the family. When the family succeeds in teaching and impacting good values... Continue Reading

(A CASE STUDY OF CRUSADER INSURANCE NIGERIA PLC) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE RESEARCH PROJECT Leadership is a very crucial factor in the management process and means influence on the behaviour of other in order to achieve organizational... Continue Reading

(A CASE STUDY OF ARIK AIRLINE, NIGERIA) CHAPTER ONE INTRODUCTION 1.1   BACKGROUND OF THE STUDY Marketing and promotional strategies in the Aviation industry may differ depending on the unique situation of the individual business like Arik Airline. However there are a number of... Continue Reading

EFFECTIVENESS OF TRADE EXHIBITIONAS A MARKETING TOOL IN SMALL & MEDIUM SCALE ENTREPRENEURSHIP CHAPTER ONE INTRODUCTION 1.0   Background to the Study The origin and traditional background of trade fairs can be traced to the time when neither good communication network of security needed for the establishment of pertinent commercial... Continue Reading

LITERATURE REVIEW This chapter focuses on the literary works of scholars that have been done in the area of child abuse and its effect on the educational performance of secondary school students. The chapter will be grouped and treated under the following... Continue Reading

(A CASE STUDY OF LAGOS STATE UNIVERSITY) CHAPTER ONE INTRODUCTION 1.1 BACKGROUIND OF THE STUDY The implication of marketing is that even though “customer orientation (a derivative- of marketing concept) has become a familiar slogan,... Continue Reading

IN MANUFACTURING  INDUSTRY (A CASE STUDY OF  NESTLE NIGERIA  PLC) CHAPTER ONE 1.1      HISTORICAL BACKGROUND OF NESTLE NIGERIA PLC Nestle Nigeria plc is associated with the nestle group, the single largest food company in the world and it is known worldwide for its top... Continue Reading

(A STUDY OF UNILEVER NIG PLC) CHAPTER ONE INTRODUCTION 1.1     BACKGROUND TO THE STUDY It is paramount for an organization to promote an awareness of differences between the products and those of competitors.  Branding is one of the strategies of differentiating a product so that a company can compete in... Continue Reading

: A CASE STUDY OF SEC. SCH IN JOS 2.0   INTRODUCTION This research is based on an analysis of current research about the use of Information Communication Technology (ICT) in teaching economics in secondary schools. It summarizes the key findings and... Continue Reading

“A SURVEY OF SOME MANUFACTURING FIRMS IN NIGERIA” CHAPTER ONE INTRODUCTION 1.1       BACGROUND TO THE STUDY All organizations exists in complex relationship with elements in their external environments. Corporate social performance is... Continue Reading

(A STUDY OF UNILEVER NIG PLC) CHAPTER ONE INTRODUCTION 1.1                   BACKGROUND TO THE STUDY In today’s market place, selling a product is sometimes easier than getting it to customers.  Companies have decided on the best way to store and move their... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Social Studies was introduced in the Nigerian School Curriculum as part of the instrument for achieving national development (National Policy on Education (NPE) 1981). This was what informed its designation... Continue Reading

(A CASE STUDY OF CADBURY NIGERIA PLC) CHAPER ONE INTRODUCTION 1.1      BACKGROUND OF THE STUDY Individuals have needs and business organizations exist to satisfy the needs andwants of the society. An appropriate method toward understanding form of businessownership will require the... Continue Reading

(A  Study of Wamco Nig. Plc) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE STUDY A study of the evolution of packaging is inextricably linked to the evolution of consumption habits in particular, and of society as a whole (Zeithaml, V. 1988). In the rural society which... Continue Reading

(A STUDY OF NOKIA MOBILE PHONE) CHAPTER ONE INTRODUCTION 1.1       BACKGROUND TO THE STUDY The marketing environment has become a very competitive one as it has continued to evolve. Thus, it has become important for businesses to look for ways of gaining and sustaining brand loyalty by building... Continue Reading

(A STUDY OF ZENITH BANK PLC) CHAPTER ONE INTRODUCTION 1.0      BACKGROUND OF THE STUDY Companies now operate in vastly competitive and non linear environment, the value of business lies increasingly in its ability to capture information and generate new idea. According to (Kotler... Continue Reading

(A CASE STUDY OF UNILEVER NIGERIA PLC) CHAPTER ONE INTRODUCTION 1.1      BACKGROUND OF THE STUDY The days of a customer adopting one product or company for life are long gone. With easy access and global competitiveness, customers are often swayed by advertisingand a chance at a... Continue Reading

(A CASE STUDY OF OSHODI/ISOLO INDUSTRIAL ESTATE) CHAPTER ONE INTRODUCTION 1.1       BACKGROUND TO THE STUDY One of the fundamental objectives of a responsible government is to ensure optimum standard of living. The post independence government adopted... Continue Reading

(A Case Study of Cadbury Nigeria Plc) CHAPTERONE INTRODUCTION 1.1      BACKGROUNDTOTHESTUDY Communication is needed to reach markets at a reasonable cost. Advertising is just one of the tools for reaching markets. It may be too costly and time consuming to try to do marketing job with salesmen... Continue Reading

(A CASE STUDY OF CADBURY NIGERIA PLC.) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Cadbury Nigeria Plc was incorporated in 1965, the company had only brand to its name: Pronto and Bournvita, but those were doing well indeed, infact the decision to incorporated a local Company by... Continue Reading

Background of the study  Primary education is the foundation a child requires in his or her educational pursuit. The quality of primary education a child get would determine his performance in secondary school as well as tertiary level. It will equally affect his or her... Continue Reading