Explore Project Topics on: SOCIAL MEDIA MARKETING AND PATRONAGE OF BET9JA AMONG HERITAGE STUDENT

ABSTRACT This research work aim was on Social Marketing Dimensions and Customer patronage of beer brands in Enugu North Local Government Area L.G.A. Four research questions and four hypotheses were formulated. The research adopted two theories that guided the study, the Theory of Reasoned Action and Social Cognitive Theory. The research adopted a... Continue Reading

S ABSTRACT This was an empirical study to determine the influence of social media on academic performance of Auchi polytechnic students. To achieve this general objective, four research questions were raised and three null hypotheses formulated, which guided the study. A survey... Continue Reading

By any standard, tourism has become the world's number one industry, and the African cultural heritages have been placed on reference incognito shielding it from advertising, marketing and sharing these rich and prosperous ancestral indigenous knowledge systems from the outside world in the name of traditional values, norms and/or religious... Continue Reading

By any standard, tourism has become the world's number one industry, and the African cultural heritages have been placed on reference incognito shielding it from advertising, marketing and sharing these rich and prosperous ancestral indigenous knowledge systems from the outside world in the name of traditional values, norms and/or religious... Continue Reading

TABLE OF CONTENT Title Page                                                                                     i... Continue Reading

ABSTRACT Music is an integral part of youth culture; Music is now the most popular form of entertainment worldwide with the established fact that music is very persuasive on the thoughts, action behaviour and ideology of people especially youths. The aim of this study was to examine youth’s perception of Nigerian hip-hop music “a study of the... Continue Reading

ABSTRACT Music is an integral part of youth culture; Music is now the most popular form of entertainment worldwide with the established fact that music is very persuasive on the thoughts, action behaviour and ideology of people especially youths. The aim of this study was to examine youth’s perception of Nigerian hip-hop music “a study of the... Continue Reading

Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise the products/services. Respondents admitted that... Continue Reading

Abstract The main aim of this study was to investigate the perception of UNILAG students towards social media as marketing tools: An appraisal of Facebook. It was established that companies are promoting their products and services on social media especially facebook while many students patronise the products/services. Respondents admitted that... Continue Reading

ABSTRACT This study investigated the impact of social media on political marketing during the 2015 governorship election in Delta State. The research objectives include to determine the determine the political message aspirants share on social media, to ascertain the challenges of political marketing on social media. The survey method was employed... Continue Reading

The importance of social media in enhancing positive relationships between customers and business cannot be ignore since they offer new and innovative ways to communicate and network via the internet. Currently, there are various platforms provided by the social media networks such as Facebook, Google plus, LinkedIn, YouTube, Skype, WhatsApp and... Continue Reading

ABSTRACT This study was carried out to examine the impact of internet utilization of student academic performance on social studies student in upper basic schools in Lekki, Lagos State. The study was carried out to find out the extent students utilizes the internet, ascertain whether the use of internet can improve students learning of social... Continue Reading

ABSTRACT The competitive nature of our capitalist economy has obviously necessitated the application of certain techniques by banks in a bid to sustain customer patronage, remain in business and outwit competitors. Herein lies the substance of relationship as a... Continue Reading

(A case study of Osun State Polytechnic Students, Iree) CHAPTER ONE 1.0    Introduction 1.1    Background to the Study (Boyd, 2010) says communication is a basic human need and for that reason, man has always found a means of meeting this need. The media, which is an umbrella... Continue Reading

ABSTRACT  A lot has been done to show the socio-economic and political issues affecting the Southern and East African societies up to the present day through various forms of media. The aim of this study is interrogate the site of social media video clips as social commentary in Southern Africa and East Africa and the main objectives is to... Continue Reading

Abstract  The technological breakthrough of web 2.0 revolutionized communication channels, increasing information traffic from source to sender and vice versa. Media convergence is one of the many outcomes of this technological revolution whereby traditional media and the internet merge to disseminate information to audience. However, news... Continue Reading

Objectives of the Study 1. To determine the influence of social networking on the academic performance of Caritas University Students.  2. To ascertain the amount of time students spend on social networking sites. 3. To determine the impact of social networking on the grade points of students of Caritas University.  INTRODUCTION The internet... Continue Reading

Objectives of the Study 1. To determine the influence of social networking on the academic performance of Caritas University Students. 2. To ascertain the amount of time students spend on social networking sites. 3. To determine the impact of social networking on the grade points of students of Caritas University. INTRODUCTION The internet plays a... Continue Reading

Objectives of the Study 1. To determine the influence of social networking on the academic performance of Caritas University Students. 2. To ascertain the amount of time students spend on social networking sites. 3. To determine the impact of social networking on the grade points of students of Caritas University. INTRODUCTION The internet plays a... Continue Reading

Abstract The internet plays a fundamental role in organizations and societies. The basic fact justifies the information revolution that has been taking place across the globe in recent times. The term internet, according to Cawkell in Ogedegbe (2006, p.152) is a large computer network formed out of some thousands of interconnected networks, and it... Continue Reading

Abstract The internet plays a fundamental role in organizations and societies. The basic fact justifies the information revolution that has been taking place across the globe in recent times. The term internet, according to Cawkell in Ogedegbe (2006, p.152) is a large computer network formed out of some thousands of interconnected networks, and it... Continue Reading

CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY For many around the globe communications have turned the entire world into a global village through the internet, electronic media and portals. The social networking sites have become one of the most popular ways for people to be better informed, enlightened, exchange messages and keep... Continue Reading

                                                             ABSTRACT This study was designed to investigate the teacher and student knowledge and disposition on family planning as a component of sexuality education in social studies in Ijebu- North Local Government Area of Ogun State.... Continue Reading

                                                             ABSTRACT This study was designed to investigate the teacher and student knowledge and disposition on family planning as a component of sexuality education in social studies in Ijebu- North Local Government Area of Ogun State.... Continue Reading

CHAPTER ONE INTRODUCTION BACKGROUND TO THE STUDY The social economic status of the parents is determined by their education, job, income, political power and prestige in society. Parson and Sardo-Brown (2001) described the “Socio-economic Status is the term used to distinguish between people’s relative position in the society in terms of... Continue Reading

TABLE OF CONTENTS Cover Page – – – – – – – – – – Title Page – – – – – – – – – – Certification – – – – – – – – – – Dedication – – – – – – – – – – Acknowledgement – – – – – – – – – Abstract – – – – – – – – – – Table of Content –... Continue Reading

ABSTRACT This project investigated the influence of Extra mural Classes on student Academic performance in Social Studies in Junior Secondary Schools in Ijebu-Ode Local Government Area of Ogun State. The cardinal purpose of this project was to find out the influence of extramural classes on students’ Academic performance, and to ascertain if the... Continue Reading

ABSTRACT The study was about culture and heritage management policies and development of local communities in Kasubi tombs. The study was based on the following three objectives; to establish the culture and heritage management policies in Uganda, to establish the determinant elements to plan and develop culture and heritage tourism and to... Continue Reading

ABSTRACT There is no doubt that social media has gained wider acceptability and usability and it is also becoming probably the most important communication tools among people. Church is simply a particular Christian denomination or group of Christian believers. There is perceived effect of social media on the church. Several authors had considered... Continue Reading

ABSTRACT Elections in Nigeria prior to 2011, were characterized by high level of propaganda, dissemination of fake and uncoordinated information, scarcity of airtime and space for citizen’s participation and other forms of traditional media fostered electoral prejudices. Electorates were at the mercy of the tradition media; Television, Radio,... Continue Reading