THE ROLE OF MARKETING ENVIRONMENT IN DETERMINING ORGANIZATION PROFITABILITY - Project Ideas | Grossarchive.com

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ABSTRACT This project is centered on the  role of marketing in improving the profitability of an organization with  reference to Cadbury Nigeria Plc, Lagos This research work is necessary  and imperative so as to determine the role of marketing in improving the  profitability of an organisation. The researcher distributed questionnaire to... Continue Reading
ABSTRACT This project is centered on the  role of marketing in improving the profitability of an organization with  reference to Cadbury Nigeria Plc, Lagos This research work is necessary  and imperative so as to determine the role of marketing in improving the  profitability of an organisation. The researcher distributed questionnaire to... Continue Reading
(A CASE STUDY OF HARDIS AND DROMEDAS) ABSTRACT The performance of marketing function basically marrying consumers needs and wants with the appropriate products and services. It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s... Continue Reading
ABSTRACT The performance of marketing functions basically marrying consumer needs and wants with the appropriate products and services.  It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s product and since it is generally believed that marketing strategy affects the consumer buying behaviour. This... Continue Reading
ABSTRACT The performance of marketing functions basically marrying consumer needs and wants with the appropriate products and services. It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s product and since it is generally believed that marketing strategy affects the consumer buying behaviour. This... Continue Reading
ABSTRACT The performance of marketing functions basically marrying consumer needs and wants with the appropriate products and services.  It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s product and since it is generally believed that marketing strategy affects the consumer buying behaviour.... Continue Reading
ABSTRACT The performance of marketing functions basically marrying consumer needs and wants with the appropriate products and services.  It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s product and since it is generally believed that marketing strategy affects the consumer buying behaviour.... Continue Reading
ABSTRACT The performance of marketing functions basically marrying consumer needs and wants with the appropriate products and services.  It is the duty of the form to adopt appropriate marketing strategy to attract customers to it’s product and since it is generally believed that marketing strategy affects the consumer buying behaviour. This... Continue Reading
ABSTRACT The logs from three wells of Obama Field, offshore south-west of Niger Delta Basin were studied for the purpose of evaluating the petrophysical properties and interpreting the depositional environments. The analyses carried out involve delineation of lithologies, identification of reservoirs and fluid types, wells correlation and... Continue Reading
ABSTRACT The logs from three wells of Obama Field, offshore south-west of Niger Delta Basin were studied for the purpose of evaluating the petrophysical properties and interpreting the depositional environments. The analyses carried out involve delineation of lithologies, identification of reservoirs and fluid types, wells correlation and... Continue Reading
( A CASE STUDY OF PZ CUSSONS NIGERIA PLC, ABA) ABSTRACT This study was necessitated by the need to find out the role of Public Relations in our marketing organization and to know how well it is used as a promotional tool in the marketing organization, thus this topic “The Role of Public... Continue Reading
ABSTRACT This study was necessitated by the need  to find out the role of Public Relations in our marketing organization and to know how well it is used  as a promotional tool in the marketing organization, thus this topic “The Role of Public Relations in Marketing Organization”, a case study of PZ Cussons Nigeria Plc, Aba. In chapter one,... Continue Reading
(A STUDY OF FIRST BANK NIG. PLC)  CHAPTER ONE INTRODUCTION 1.1            BACKGROUND OF THE STUDY           Marketing can be seen as an organizational function and a number of processes for creating, communication and value delivery to the clients and the relationship with... Continue Reading
( A CASE STUDY OF PZ CUSSONS NIGERIA PLC, ABA) ABSTRACT This study was necessitated by the need to find out the role of Public Relations in our marketing organization and to know how well it is used as a promotional tool in the marketing organization, thus this topic “The Role of Public... Continue Reading
ABSTRACT The primary objective for any profit oriented organization in to maximize profit and minimize lost among other objective. This in that survival mechanize for such organization. However, achieving these stated objectives and others given along with some environment elements which are not within the control and capacity of the organization.... Continue Reading
ABSTRACT The primary objective for any profit oriented organization in to maximize profit and minimize lost among other objective. This in that survival mechanize for such organization. However, achieving these stated objectives and others given along with some environment elements which are not within the control and capacity of the organization.... Continue Reading
TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Table of contents CHAPTER ONE: BACKGROUND TO THE STUDY 1.1 Introduction 1.2 Statement of problems 1.3 Aims and objectives of the study 1.4 Significance of the study 1.5 Scope of the study 1.6 Limitations and constraints to the study CHAPTER TWO: LITERATURE REVIEW 2.1 Concept of... Continue Reading
(A CASE STUDY OF UNITED BANK FOR AFRICA KADUNA) TABLE OF CONTENT Title page    -        -        -        -        -        -        -        -        -        i... Continue Reading
A CASE STUDY OF NIGERIA BREWERIES PLC ENUGU ) CHAPTER ONE 1.0             INTRODUCTION 1.1BACKGROUND OF THE STUDY Every business organization whether in the public or private sector is established to achieve certain objectives. This could be profit... Continue Reading
CHAPTER ONE 1.1  BACKGROUND OF STUDY Businesses primarily exist to make profit. The profit motive has often been perceived as representing a lack of concern for all other objectives of an organization. But, today businesses are realizing that in order to stay profitable in a rapidly changing environment, they would have to become socially... Continue Reading
CHAPTER ONE 1.0     INTRODUCTION 1.1     BACKGROUND TO THE STUDY           An expended definition of marketing research was approved in 1987 by the American marketing association. The previous definition (The systematic gathering and analyzing of data) has been criticized because it views marketing research activities to narrowly.... Continue Reading
CHAPTER ONE 1.0 INTRODUCTION 1.1 BACKGROUND TO THE STUDY An expended definition of marketing research was approved in 1987 by the American marketing association. The previous definition (The systematic gathering and analyzing of data) has been criticized because it views marketing research activities to narrowly. The new definition state;... Continue Reading
ABSTRACT This study examines micro entrepreneurial environment and profitability of micro small bar ventures in beverage industry in Kasarani Sub-county Nairobi Kenya. The study was motivated by the rapid changes that threaten to destabilize the industry if not checked. Further, the regulations in the beverage industry particularly in bar ventures... Continue Reading
ABSTRACT   The history of marketing revolves around customers or consumer. This denotes that the major reasons why products are produced are because of the consumers who made the production process effective and efficient. Product differentiation is used to separate the choice, test, want needs of the consumers so it become so important that the... Continue Reading
ABSTRACT Lucidly written and properly organized, this term paper/project work “THE EFFECT OF CORPORATE TAX ON THE PROFITABILITY OF BUSINESS ORGANISATION” affords the public, corporate bodies and individual opportunities to view and understand the importance and benefits... Continue Reading
Chapter I: Introduction 1.1   Background of the Study Business organization must deal with distribution to achieve a set goal. Distribution is not completed until the goods gets to the final consumers. Physical distribution comprises the tasks that is involved in planning and... Continue Reading
INTRODUCTION Material Management, as practiced in business today, can be defined as “a confederacy of traditional material activities bound by a common idea. The idea of an integrated management approach to planning, comersion flow and distribution of products materials form the raw materials state to the finished state. (Iornum, 2007). The... Continue Reading
TABLE OF CONTENTS Chapter One 1.0 Introduction 1.1 Historical Background Of Companies Income Tax In Nigeria 1.2 Statement Of Problem 1.3 Need And Purpose Of The Study 1.4 Limitation Of Study 1.5 Scope Of The Study 1.6 Definition Of Terms Chapter Two 2.0 Review Of Related... Continue Reading
ABSTRACT Lucidly written and properly organized, this term paper/project work “THE EFFECT OF CORPORATE TAX ON THE PROFITABILITY OF BUSINESS ORGANISATION” affords the public, corporate bodies and individual opportunities to view and understand the importance and benefits of the effects of corporate tax on the profitability on business... Continue Reading
ABSTRACT Lucidly written and properly organized, this term paper/project work “THE EFFECT OF CORPORATE TAX ON THE PROFITABILITY OF BUSINESS ORGANISATION” affords the public, corporate bodies and individual opportunities to view and understand the importance and benefits of the effects of corporate tax on the profitability on business... Continue Reading
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