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If you have used Amazon, you already have a good idea of what the company is all about. It's all about making things easier. With humble origins rooted in the online bookstore niche, it has grown to be the world’s biggest and most successful online retailer.

Amazon functions on the principle of delivering to anyone, anywhere in the world; and deliver it does! It just doesn’t deliver goods. It also delivers great service and opportunities to everyone, with up to 280,000 estimated new job openings for the coming year, support for non-profit organizations around the world and enterprising options to people from all walks for life.

What are some of the key elements that make Amazon such an important organization? It has the potential to impact your life in ways you might not be aware of.

Amazon refers to transformation as the act of empowering others to help them transform their lives. It has achieved this by letting people unleash their creativity and fuel their passion through the Amazon platform.