Firesales Uncovered

  • Type:eBook
  • SKU:EBBUBMPFT323
  • Price: ₦2,000 ($3.99)
  • Format:PDF

What Is A Fire Sale?

Business owners both online and off have long understood the value of holding a fire sale. It’s a highly effective way to accomplish a number of business goals. The least of which is raising a lot of money quickly.

You’ve no doubt seen these fire sales. Car dealers advertising, “Everything must go.” The online e-tailer who is clearing out their product catalog and practically giving everything away.

A Fire sale is defined as “an emergency clearance sale at greatly reduced prices. Originally, a sale of product that had been damaged by fire or that could no longer be stored because the storage facility had been destroyed by fire necessitating immediate sale or loss of value.”

However, as you well know, most fire sales have nothing to do with fires. It’s an old phrase that was carried along and re-applied to a way of doing business. Now it might be more clearly defined as a sale of assets at extremely low prices.

One common and effective model for a fire sale works like this:

You start out selling a product at a very low price, and then every few days, the price goes up. This usually lasts for 7-days, and then the offer is pulled off the table forever.

In other fire sale it involves selling a valuable package of items for such a tremendous bargain that people rush to your site to buy. If the package is really a bargain, it becomes irresistible, and your conversion rate skyrockets as do your profits. In this model you may notice the term “Package of items.”

If you’re turning away because you don’t have a number of items in your product catalog or you don’t have that many you want to discount significantly, know that many fire sales are held with other people’s products. We’re talking about joint venture partnerships, resell products and PLR.

One might think that a fire sale has everything to do with raising money fast. That’s not entirely true. While a fire sale is quite effective at generating cash quickly and there are definitely reasons to do this like:

* Family emergency* Bankruptcy* New business opportunity requiring lots of cash

A fire sale can actually work to help build and grow your business.

Why Fire Sales Work – Buying Triggers

Before we dive into why you might want to host a fire sale and what elements are required for success. It’s important to understand why fire sales work.

Price

There are many reasons fire sales work and the most obvious buying trigger that they tap into is price. We’re all looking for a bargain and when one is presented to us it’s often difficult to pass up the opportunity.

When products are cut down to ‘bargain basement’ prices or you’re ‘practically giving them away’ a very human and normal reaction is to take advantage of the low prices – even if the product isn’t something we need.

People buy based on emotional reasons first and foremost. This is why good sales copy always appeals to the emotions and the benefits – what problem are you solving for your prospect?

Share This

Details

Type eBook
SKU EBBUBMPFT323
Size 11,102.03 Kb
Fee ₦2,000 ($3.99)
Format PDF

500
Leave a comment...

    Details

    Type eBook
    SKU EBBUBMPFT323
    Size 11,102.03 Kb
    Fee ₦2,000 ($3.99)
    Format PDF

    Related Books

    Discover the Firesale Secrets You Need to Know to Generate MASSIVE Piles of Cash on the Internet in... More
    Is Your Beloved Dog Driving You Crazy? Are There Days You Are Completely Convinced That Training is... More
    Who Else Wants to Generate Massive Traffic and Crank Up the Exposure Their Websites Receive by... More
    Are you still avoiding or taking this easy method of boosting your sales for granted? Secrets of... More
    500 Million People Are Waiting To Hear Your Marketing Message - And It Will Cost You $0 To Meet... More
    In the e-book, you will find a number of different scenarios that will help you to ultimately learn... More
    Discover these Little-Known Insider Secrets to Creating Your Own $100,000+ Per Year Career Planning... More
    If you’re wanting to learn about operating systems… Then this may be the most important letter... More
    Learn How to Walk onto Any Course, at Any Time, With Anyone Watching - and Play the Best, Most... More
    Here’s your chance to learn how to double or even triple the profits you make on every sale, no... More
    whatsappWhatsApp Us