This study was based on the relationship between innovation and profitability levels of industries using century bottling company as a case study. The objectives of the study were; to establish innovation taking place in Century Bottling Company, to find out challenges affecting innovation in century bottling company and to find out whether there is a relationship between innovation and profitability levels in century bottling company.
The research provided back ground of the study which laid a foundation for the problem statement. The study also gave the significance of the study and literature on the study variables was also presented to enable the researcher explore more on the topic under the study.Data was collected using questionnaires and key informants were used like managers from 51 respondents who were selected at random from the study population which
comprised of the top managers, operational managers, supervisors, sales persons, operational workers and retailers of century bottling company Mbarara branch. The data was collected, edited, coded analyzed and presented both qualitatively and quantitatively where by frequencies were used to generate tables and charts and qualitatively thematic presentation was used.The study concluded that there was a relationship between innovation and profitability levels in industries. This study went ahead to recommend the recognition of innovation through different types and to all departments of the organization to maximize smooth running of the company and efficiency of the capital input which registers the return on it.
ABSTRACT This project work is meant to examine marketing research as a tool for increased profitability. A case study of Nigerian Bottling Company Enugu. The main objectives of this study include: -Determination of the extent marketing research can improve product quality. -To find out how marketing research can increase profitability. -To... Continue Reading
THE IMPACT OF SOCIAL RESPONSIBILITY ON CORPORATE PROFITABILITY (A CASE STUDY OF 7UP BOTTLING COMPANY 9TH MILE ENUGU) ABSTRACT In the past, 7up Bottling Company 9th Mile Enugu separated sally to maximize profit in order to maximize the shareholders wealth. This objective has been subject to criticisms by these who strongly believed that, it create... Continue Reading
AN EXAMINATION OF ADVERTISING AS A TOOL FOR PROFITABILITY IN THE SOFT DRINK INDUSTRY IN NIGERIA: A CASE STUDY OF SEVEN UP BOTTLING COMPANY ABSTRACT The study was on Advertising as a Power Tool for Business Growth. Advertising refers to any form of non-personal presentation or promotion of ideas, goods and services by an identified sponsor. The... Continue Reading
ABSTRACT Business organizations in Nigeria have failed to realize the role a good corporate image policy has in business dealings. This is probably because they do not understand the concept of corporate image and the necessary tools for promoting them. Corporate image, in fact goes beyond attractive products or rending quality service,... Continue Reading
ABSTRACT This research is on â€œEffect of Inventory Control on Profitability of a Business Organization' (A case study of Nigeria Bottling Company Plc). The study used both primary & secondary sources of data collection. Questionnaires were used to elicit the views of the respondents on whether inventory control has effect on the... Continue Reading
This study aimed at determining the relationship of leadership trait theory on the profitability of Nigeria Bottling Company, in Benin City. Descriptive survey design was used. The target population consisted of all the eighty four (84) senior staff in Nigeria Bottling Company, in Benin City. Respondents were these senior staff occupying one... Continue Reading
INTRODUCTION 1.1 BACKGROUND OF THE STUDY Firms at every stage of growth and development, from concept to maturity need found in order to survive. The aim of every business is to maximize the wealth and welfare of its owners. Without finance, the aim of every business cannot be met. This finance can be said to be the life wire of any firm without... Continue Reading
IMPACT OF SALES PERSONS ON THE COPORATE GROWTH POTENTIALS OF A COMPANY (A CASE STUDY OF SEVEN-UP BOTTLING COMPANY PLC, ENUGU) ABSTRACT Prior to our contemporary time, the bottling industry will dominated by the products of Nigerian Bottling Company Plc. Recently, 7-up bottling company Plc reemerged in the scene to compete with the Nigerian... Continue Reading
ABSTRACT Prior to our contemporary time, the bottling industry will dominated by the products of Nigerian Bottling Company Plc. Recently, 7-up bottling company Plc reemerged in the scene to compete with the Nigerian bottling company Plc, both also struggle with other manufacturers of mineral soft drinks. The scene was complicated further by poor... Continue Reading