This research work focused on the influence of AIT coverage on post 2011 election sentiments among the residents of Kabala Doki, Kaduna. The research was conducted on 100 residents of Kabala Doki. It was found that most of the broadcast stations including AIT are found with airing things that might provoke sentiments to the prospective audiences in regards to the election. To minimize this problem, we suggest that journalist should bear in mind the interest of the entire country, rather than influencing the interest of the section of the country. We also recommend that media should abstain from use of discriminating and insultive statements and expressions when reporting other groups.
TABLE OF CONTENTS
Title Page----------i
Declaration---------ii
Approval Page---------iii
Dedication----------iv
Acknowledgement--------v
Abstract----------vii
Table of Contents--------viii
CHAPTER ONE
Background of the Study-------1
Statement of the Problem-------2
Purpose of the Study--------3
Significance of the Study-------4
Scope of the Study--------5
Research Questions--------5
Operational Definition of Terms------6
CHAPTER TWO
LITERATURE REVIEW
Introduction---------8
Theoretical Framework-------8
History of Africa Independent Television----10
Review of Related Literature------12
CHAPTER THREE
RESEARCH METHODOLOGY
Introduction---------21
Research Design--------21
Population----------23
Sample Technique--------24
Sample Size---------25
Methods of Data Collection-------25
Instrument for Data Collection------27
Method of Data Analysis and Interpretation---27
CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
Introduction---------29
Administration of the Questionnaire-----29
Presentation and Interpretation------30
CHAPTER FIVE
SUMMARY, CONCLUSION AND RECOMMENDATIONS
Introduction---------36
Summary----------36
Conclusion
THE INFLUENCE OF AIT COVERAGE ON POST 2011 ELECTION SENTIMENTS AMONG RESIDENTS OF KABALA DOKI
CHAPTER ONE BACKGROUND OF THE STUDY The Mass Media remain one of the most potent weapons in influencing time. This is why it has been observed that no event is considered significant if it failed to attract the attention of the media. Denis... Continue Reading
ABSTRACT The media can be used as an instrument to build as well as to destroy the human society. This study has tried to establish the inherent nature of conflict and crises in human society as well as the significant role of media and communication in forming and shaping individual or group perception of events or issues, enhancing human... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu,... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu,... Continue Reading
ABSTRACT The study focuses on the analysis of audience perception of media coverage of April 2011 Presidential election using South-East geo-political zone as a case study. However, the research study was restricted to five South-East states of Abia, Imo, Enugu, Anambra, and Ebonyi to collect different perception from the audience about the... Continue Reading
Abstract The mass media have been used as veritable sources of information during elections. They have been used to propagate ideas often known as propaganda and as instrument of political mobilization. The information projected by the different media of mass communication alongside other societal factors influence voters’ choice(s) during... Continue Reading