It has been observed by researchers that many children today are being influence by what they view or see on the television, especially when it comes to cartoons production.
For instance, there are reported cases of children misbehaving after their exposure to television programme, of cartoon type. Based on the above observation, the researcher investigated the effects of cartoon advert on children.
Tom and Jerry, a type of cartoon children enjoy watching, was chosen as the case study, with sample drawn from pupils of uwani primary and (University of Nigeria Enugu campus) primary schools.
The study investigated three hypotheses namely
1. Children learn something from the cartoons they watch
2. Children do understand some of the message of cartoons
3. Children should be encourage to watch some cartoons
Will be used to answer the research question on the effect of cartoon advert on children.
The survey research was used in order to generate data from the respondents. The review of related literature and limited direct
interview will be carried out to strengthen the findings of the study. Structured questionnaire will also be administered to 120 pupils of both primary schools mentioned. Data analysis will be carried out using frequency distribution table and simple percentages.
Based on the analysis of data and testing of hypothesis conclusion will be drawn. The results of the finding will be unfolded. Above all parents and guardian will find the research useful, as they will be better opportune to be selective on the kinds of cartoons their children watch. This will enable them to generate the desired influence of cartoons on the life of these children.
TABLE OF CONTENTS
Table of contents
1.1 Background of the study
1.2 The statement of the problem
1.3 Tom and Jerry what it is
1.4 Objective of the study
1.5 Research question
1.6 Research Hypotheses
1.8 Significance of the study
1.9 Scope of the study
2.0 LITERATURE REVIEW
2.1 Meaningful of cartoon
2.2 History and current trends of cartoon
2.3 Cartoon concerns
2.4 History of Tom Jerry
3.0 RESEARCH METHODOLOGY
3.3 Sample size
3.4 Instrument used ion data collection
3.5 Administration of instrument
3.6 Method of data analysis
3.7 Method of data collection
4.0 DATA PRESENTATION AND ANALYSES
4.2 Test of hypothesis
5.0 SUMMARY OF MAJOR FINDINGS, CONCLUSION AND RECOMMENDATION
5.1 Summary of findings
THE EFFECTS OF CARTOON ADVERT ON CHILDREN (A CASE STUDY OF TOM AND JERRY)
ABSTRACT It has been observed by researchers that many children today are being influence by what they view or see on the television, especially when it comes to cartoons production. For instance, there are reported cases of children misbehaving after their exposure to television programme, of cartoon type. Based on the above observation, the... Continue Reading
(A CASE STUDY OF TOM AND JERRY) CHAPTER ONE INTRODUCTION 1.1 Background of the study Children have become MUCH more interested in cartoons, over many years and it has become a primary action to some lives. Typically, Children begin watching cartoons on the television at an... Continue Reading
(A CASE STUDY OF TOM AND JERRY) ABSTRACT Tom and Jerry, a type of cartoon children enjoy watching, was chosen as the case study, with sample drawn from pupils of Uwani Primary School and University of Nigeria Enugu campus primary schools. The study investigated three hypotheses namely; Children learn... Continue Reading
CHAPTER ONE INTRODUCTION 1.1 Background of the study 1.2 Statement of problem 1.3 Objective of the study 1.4 Research Hypotheses 1.5 Significance of the study 1.6 Scope and limitation of the study 1.7 Definition of terms 1.8 ... Continue Reading
ABSTRACT This study is aimed at given insight into the effects, if any, of television advertisement on the buying habits of consumers. It is a research survey based on a sample size of 300 of Enugu urban dwellers. Careful empirical studies have uncovered or shown that advertising actually influences people’s choice and consumption of some goods... Continue Reading
THE EFFECTS OF TV ADVERTS ON CHILDREN (A CASE STUDY OF ENUGU URBAN) TABLE OF CONTENTS Chapter one – Introduction 1.1 Background of study 1.2 Statement of research problems 1.3 Objectives of study 1.4 Significance of the study 1.5 Research Questions 1.6 Research Hypothesis 1.7 Concept ional and Operational Definition 1.8 Assumptions 1.9... Continue Reading
INTRODUCTION 1.1 BACKGROUND OF STUDY Television advertisement represents one of the several stimuli to which children are exposed, like other kinds of stimuli existing within their environment. Television advertisement has a powerful tendency to influence children’s behaviour and general way of life, thus study examines the kind of influences or... Continue Reading
THE EFFECTS OF TELEVISION ADVERTISEMENTS ON THE BUYING HABIT OF CONSUMERS [PEAK MILK ADVERT IN PERSPECTIVE] A CASE STUDY OF ENUGU URBAN DWELLERS ABSTRACT This study is aimed at given insight into the effects, if any, of television advertisement on the buying habits of consumers. It is a research survey based on a sample size of 300 of Enugu urban... Continue Reading
ABSTRACT This project aims at the effect of violent film on Nigeria children, expecially children in Enugu urban. Chapter one is the introductory part of this project and it also dewell on the background of the study. Chapter two reviews the literatures of other writers and elaborates more on the in. Chapter three dwells on the methodologies used... Continue Reading