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THE SALES PROMOTION MANAGEMENT AND ORGANIZATIONAL PERFORMANCE. A CASE STUDY OF GUINNESS NIGERIA PLC BENIN CITY, EDO STATE

(Business Administration and Management Project Topics & Materials)

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ABSTRACT
The study is a descriptive survey designed to examine sales promotion management and organizational performance.  A total of sixty-five respondents were selected from Guinness Nigeria Plc in Benin City,Edo State to form a sample size. A test and retest method was used to determine the reliability of the questionnaire items.






THE SALES PROMOTION MANAGEMENT AND ORGANIZATIONAL PERFORMANCE. A CASE STUDY OF GUINNESS NIGERIA PLC BENIN CITY, EDO STATE
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

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    Details

    Type Project
    Department Business Administration and Management
    Project ID BAM2228
    Fee ₦5,000 ($14)
    No of Pages 84 Pages
    Format Microsoft Word
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