Explore Project Topics on: Role of marketing in enhancing customer growth in telecommunication industry

ABSTRACT Marketing research in now giving position in the solving or organisation problems, both private and public owned organisations. The importance of marketing reach to organisation cannot be over emphasised. Organisation as an open system cannot operate in isolation, they must react to environment (both internal and external) which will... Continue Reading

ABSTRACT The purpose of this study was to find out the effects of promotions on customer growth in the Nigerian mobile telecommunication industry. The method adopted by this study was the sample survey method of study instead of a census. The semi-structured questionnaire is made up of both close and open-ended questions. The researcher sampled 50... Continue Reading

TABLE OF CONTENTS CHAPTER ONE INTRODUCTION 1.1Background to the Study 1.2 Statement of the Research Problem 1.3 Aim and Objectives of the Study 1.4 Research Questions 1.5 Research Hypotheses 1.6 Scope of the Study 1.7 Significance of the Study CHAPTER TWO LITERATURE REVIEW 2.1... Continue Reading

TABLE OF CONTENT CHAPTER ONE: INTRODUCTION Background to the Study - - - - - Statement of the Research Problem- - - - Research Questions - - - - - - Objectives of the Study - - - - - - 1.5 Research Hypotheses- - - - - - 1.6 Scope of the Study- - - - - - 1.7... Continue Reading

” CHAPTER ONE INTRODUCTION 1.1     BACKGROUND OF THE STUDY Telecommunication is explained by Bell Graham as communication between two people using equipment to overcome the effect, caused by distance or physical barriers between them. The... Continue Reading

” CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Telecommunication is explained by Bell Graham as communication between two people using equipment to overcome the effect, caused by distance or physical barriers between them. The... Continue Reading

Impact of Telecommunication Industry on Nigeria economic growth The impact of telecommunication industry on Nigeria economic growth analyze the fastest growing sector of Nigeria economy 1981-2015. Impact of telecommunication industry on Nigeria economic growth cannot be overemphasized. CHAPTER ONE  INTRODUCTION 1.1        Background of the... Continue Reading

ABSTRACT Telecommunication plays a significant role in the country's economic development. Firms' profitability, growth and survival depend upon efficiency and effectiveness of data, voice and media transmission. Across section survey of five customer care centers owned by three mobile service providers was done. Simple Random sampling was... Continue Reading

Abstract vi ABSTRACT This study investigates the relationship between aggressive marketing and product performance. The study was able to determine, among other, how inter-industry marketing commitment and company goal actualization can affect the performance of actors in the communication industry. The study was limited to MTN Nigeria Plc and... Continue Reading

Abstract vi ABSTRACT This study investigates the relationship between aggressive marketing and product performance. The study was able to determine, among other, how inter-industry marketing commitment and company goal actualization can affect the performance of actors in the communication industry. The study was limited to MTN Nigeria Plc and... Continue Reading

ABSTRACT The role of public relations in ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract... Continue Reading

ABSTRACT The role of public relations in ENHANCING  CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract... Continue Reading

ABSTRACT For any organization’s survival constant maintenance of customer relationship is vital. One of the modern ways of enhancing this effectiveness is the use of automatic taller machine other wise know as branchless banking. Although the usage of this machine is too mechanical. For the purpose of collecting and secondary source of data... Continue Reading

ABSTRACT For any organization’s survival, constant maintenance of customer relationship is vital. One of the modern ways of enhancing this effectiveness is the use of automatic taller machine other wise know as branchless banking. Although the usage of this machine is too mechanical. For the purpose of collecting and secondary source of data... Continue Reading

ABSTRACT For any organization’s survival constant maintenance of customer relationship is vital. One of the modern ways of enhancing this effectiveness is the use of automatic taller machine other wise know as branchless banking. Although the usage of this machine is too mechanical. For the purpose of collecting and secondary source of data... Continue Reading

CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF STUDY The concepts “insurance” has been defined by many authors and from different perspectives but all those definition are emphasizing on one things, that is being a pool of risk and also a risk transfer from one person to another. According to Falgan J.I (1989). Insurance is defined as a social... Continue Reading

 ABSTRACT This project aims to apprise the Marketing Concepts a Sure Way of Enhancing Growth in the Sale of Insurance Services. Inspite of the growing number of insurance companies in Nigeria, its growth is still being hindered because the insurance sector still... Continue Reading

. ABSTRACT This project aims to apprise the Marketing Concepts a Sure Way of Enhancing Growth in the Sale of Insurance Services. Inspite of the growing number of insurance companies in Nigeria, its growth is still being hindered because the insurance sector still... Continue Reading

(A CASE STUDY OF FIST BANK NIGERIA LTD ENUGU) ABSTRACT This research work is to examine “Evaluation of Customer Service and relationship marketing in the banking industry with reference to first Bank Nig. Ltd Enugu was carried out to evaluate the relationship... Continue Reading

TABLE OF CONTENT Title page Certification Dedication Acknowledgment Table of Contents Abstract CHAPTER ONE: INTRODUCTION 1.1 Background of the study 1.2 Statement of problems of the study 1.3 Aims and objective of the study 1.4 Significance of the study 1.5 Scope of the study 1.5.1 Theoretical scope 1.5.2 Geographical scope 1.5.3 Industrial scope... Continue Reading

Background of the Study The banking sector is becoming increasingly competitive around the world. Today, many businesses such as banks, insurance companies, and other service providers realize the importance of Customer Relationship Management (CRM) and its potential to help them acquire new customers, retain existing ones and maximize their... Continue Reading

ABSTRACT The project focused on the role of discipline in enhancing the ministerial growth. The examination of the influence of discipline on the performance of the Ministry and its frequent evaluation. Both the primary and secondary data were used to analyze the data based on the analysis the study revealed that the disciplinary measures taking... Continue Reading

ABSTRACT The project focused on the role of discipline in enhancing the ministerial growth. The examination of the influence of discipline on the performance of the Ministry and its frequent evaluation. Both the primary and secondary data were used to analyze the data based on the analysis the study revealed that the disciplinary measures taking... Continue Reading

ABSTRACT A marketing information system (MIS) is an orderly procedure for the regular collection of raw data both internally and externally and the conversion of these data into information for marketing decisions. In another word, MIS is a structure of people, equipment and procedure to gather, sort, analyze, evaluate and distribute needed,... Continue Reading

ABSTRACT A marketing information system (MIS) is an orderly procedure for the regular collection of raw data both internally and externally and the conversion of these data into information for marketing decisions.  In another word, MIS is a structure of people, equipment and procedure to gather, sort, analyze, evaluate and distribute needed,... Continue Reading

ABSTRACT A marketing information system (MIS) is an orderly procedure for the regular collection of raw data both internally and externally and the conversion of these data into information for marketing decisions.  In another word, MIS is a structure of people, equipment and procedure to gather, sort, analyze, evaluate and distribute needed,... Continue Reading

ABSTRACT The study examines the role of infrastructure development in national economic growth. A model was specified for the purpose and secondary quarterly data was collected for the period 2000-2010. The objective of this research was primarily to investigate the level of telecom infrastructure development on the Nigeria economy. Statistical... Continue Reading

ABSTRACT    The study examines the role of infrastructure development in national economic   growth. A model was specified for the purpose and secondary quarterly data was  collected for the period 2000-2010. The objective of this research was primarily to  investigate the level of telecom infrastructure development on the Nigeria  economy.... Continue Reading

ABSTRACT The study examines the role of infrastructure development in national economic growth. A model was specified for the purpose and secondary quarterly data was collected for the period 2000-2010. The objective of this research was primarily to investigate the level of telecom infrastructure development on the Nigeria economy. Statistical... Continue Reading

ABSTRACT The study examines the role of infrastructure development in national economic growth. A model was specified for the purpose and secondary quarterly data was collected for the period 2000-2010. The objective of this research was primarily to investigate the level of telecom infrastructure development on the Nigeria economy. Statistical... Continue Reading