environmental complexity as the determinant of choice of promotional tools in marketing oriented organization ( a case study of JMK super market ilorin) Related Topics - Project Ideas | Grossarchive.com

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ABSTRACT Environmental complexity is a determinant to the choice of promotional tools in a marketing oriented organization. Although, the environment variable are numerous and are subdivided into three major sub-section (the macro, immediately or table and the micro environment) its complexity has immense influence on the choice of the promotional... Continue Reading
ABSTRACT Environmental complexity is a determinant to the choice of promotional tools in a marketing oriented organization. Although, the environment variable are numerous and are subdivided into three major sub-section (the macro, immediately or table and the micro environment) its complexity has immense influence on the choice of the promotional... Continue Reading
TABLE OF CONTENTS Title Page i Certification ii Dedication iii Acknowledgement iv Abstract vi Table of Contents vii CHAPTER ONE: BACKGROUND OF THE STUDY 1.1 Introduction 1 1.2 Statement of problem of the study 3 1.3 Aims and objectives of the study 3 1.4 Significance of the study 4 1.5 Scope of the study 6 1.6 Limitation and constraints of the... Continue Reading
TABLE OF CONTENT CHAPTER ONE: BACKGROUND TO THE STUDY 1.1 Introduction 1.2 Statement of problems of the study 1.3 Aims and objectives of the study 1.4 Significance of the study 1.5 Scope of the study 1.5.1 Theoretical scope 1.5.2 Geographical scope 1.5.3 Industrial scope 1.5.4 Time scope 1.6 limitations and constraints to the study CHAPTER TWO:... Continue Reading
ABSTRACT This project emphasized on the relationship of promotional tools as an  impact on organization performance. Efforts are made to find the  problem and significant of promotional tools by reviewing some related  literature written by expert. Also both Primary data and secondary data  were collected. In primary data, questionnaires were... Continue Reading
ABSTRACT Consumer satisfaction is the economic justification to the existence of any business. Hence, for any business to exist, survive and grow, the sure plan must be strategic. So, this work was carried out... Continue Reading
INTRODUCTION   Promotion as we all know is an integral part of the entire marketing mix variable and concepts. Promotion is done for all marketing activities to have a feel of what the targeted market (consumers) feels or think about other variables of the marketing mix. Production and marketing of goods and services make room for pricing... Continue Reading
INTRODUCTION Promotion as we all know is an integral part of the entire marketing mix variable and concepts. Promotion is done for all marketing activities to have a feel of what the targeted market (consumers) feels or think about other variables of the marketing mix. Production and marketing of goods and services make room for pricing placement... Continue Reading
CHAPTER ONE Introduction 1.1   Background of the Study   Promotion as we all know is an integral part of the entire marketing mix variable and concepts. Promotion is done for all marketing activities to have a feel of what the targeted market (consumers) feels or think about other variables of... Continue Reading
ABSTRACT The project aim at knowing personal selling as a promotional tools in the marketing of industrial goods, which provide for detail information about all activities that is going in industrial goods/ products, and also touch the parts of promotional activities like sales promotion, public relation, advertising and publicity which is useful... Continue Reading
ABSTRACT The project aim at knowing personal selling as a promotional tools in marketing of industrial goods, which provide for detail information about all activities that is going in industrial goods/ products, and also touch the parts of promotional activities like sales promotion, public relation, advertising and publicity which is useful to... Continue Reading
PACKAGING AS PROMOTIONAL TOOLS  IN THE MARKETING OF BEAUTY CARE PRODUCTS (A CASE STUDY OF PETALS ENUGU) ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. a.    To... Continue Reading
(A CASE STUDY OF PETALS ENUGU) ABSTRACT This research project is very crucial study for petals Ltd. The study was motivated by the necessity of packaging as promotional tools in the marketing of beauty care products. This research project aimed at the following. a. To identify... Continue Reading
Abstract The concept of business entity in accounting practices which defines business as a separate entity from the owner brings forth stewardship reporting and accountability in any organization.  Mores, the going concern concept anticipates a continuous life a firm within a foreseeable future.  That is why the ultimate determine of the remain... Continue Reading
ABSTRACT This project has been specially written to cover “make or buy decision as important tool for profitability in a firm” with particular reference to global soaps and detergent industries Ltd, Ilorin. The term “purchasing” is used in industry to denote the act of the functional responsibility for procuring materials, supplies and... Continue Reading
TABLE OF CONTENT Title page Approval page Dedication Acknowledgement Table of content Abstract Certification CHAPTER ONE 1.1 Introduction 1 1.2 Statement of the problem 2 1.3 Purpose of the study 3 1.4 Significance of the study 3 1.5 Scope of the study 4 1.6 Limitation of the Study 5 1.7 Organization of the study 5 1.8 Definition of terms 6... Continue Reading
CHAPTER ONE 1.0. Introduction This chapter gives introduction of the study, problem of the study, the hypothesis, the scope of the study and the significance of the study. 1.1. Back ground of the study. Inventory management refers to the control measures to regulate the level of distribution of materials in various units of store, warehouse,... Continue Reading
ABSTRACT The project on the impact of promotional activities on the marketing Golden morn product in Enugu metropolis. The objective of the study is to determine how customers are satisfied with product Personal interview and questionnaire were used to collect the data from respondents, percentage was used to analyses that and chi-square... Continue Reading
ABSTRACT The project on the impact of promotional activities on the marketing Golden morn product in Enugu metropolis. The objective of the study is to determine how customers are satisfied with product Personal interview and questionnaire were used to collect the data from respondents, percentage was used to analyses that and chi-square... Continue Reading
AN EVALUATION OF THE APPLICATION AND RELEVANCE OF COSTING TECHNIQUES IN SERIVES ORIENTED ORGANIZATION (A CASE STUDY OF NITEL NEPA) ABSTRACT The aim of the study is to find out the importance of using costing techniques such as standard costing, direct costing, absorption costing etc in the measurement of service oriented organizations. And also to... Continue Reading
ABSTRACT The aim of the study is to find out the importance of using costing techniques such as standard costing, direct costing, absorption costing etc in the measurement of service oriented organizations. And also to show the extent on the less of these techniques in planning in the organization. For the purpose of this research, questionnaire... Continue Reading
ABSTRACT The aim of the study is to find out the importance of using costing techniques such as standard costing, direct costing, absorption costing etc in the measurement of service oriented organizations. And also to show the extent on the less of these techniques in planning in the organization. For the purpose of this research, questionnaire... Continue Reading
ABSTRACT This study is motivated by a desire to examine the determinants of disclosure of environmental disclosure of firms quoted on the Nigeria Stock Exchange. A sample of 10 manufacturing companies listed in the... Continue Reading
TABLE OF CONTENTS DECLARATION .............................................................................................................................. i APPROVAL ................................................................................................................................... ii DEDICATION .......... Continue Reading
ABSTRACT Promotional mix variables differ in effectiveness in generating consumer interest and influencing purchase decision.  In this study, an attempt is made to evaluate the effectiveness of advertising, one of the promotional mix element used by NASCO group of companies, Jos.   Current, NASCO household products are market leaders in most... Continue Reading
ABSTRACT Promotional mix variables differ in effectiveness in generating consumer interest and influencing purchase decision.  In this study, an attempt is made to evaluate the effectiveness of advertising, one of the promotional mix element used by NASCO group of companies, Jos.   Current, NASCO household products are market leaders in most... Continue Reading
TABLE OF CONTENTS Title page Certification Dedication Acknowledgment Table of contents CHAPTER ONE: BACKGROUND TO THE STUDY 1.1 Introduction 1.2 Statement of problems 1.3 Aims and objectives of the study 1.4 Significance of the study 1.5 Scope of the study 1.6 Limitations and constraints to the study CHAPTER TWO: LITERATURE REVIEW 2.1 Concept of... Continue Reading
CHAPTER ONE INTRODUCTION The term natural vegetation generally refers to the plant cover of an extensive part of the earth. It also refers to the different plant communities found on the surface of the earth. (Monkhouse 1970, Collinson 198). The part of... Continue Reading
CHAPTER ONE INTRODUCTION 1.1    BACKGROUND TO THE STUDY Intelligence is not the only determinant of academic achievement of a student. Lizzio, Wilson & Simons (2002) noted that academic achievement of a student is most often associated with a lot of components of learning environment. According to Bosque and Dore (1998), teaching and learning... Continue Reading
TABLE OF CONTENTS Title page Certification Dedication Acknowledgement Table of contents CHAPTER ONE: INTRODUCTION 1.1    Intorduction 1.2    Background to the problem 1.3    Aims and objectives 1.4    Significance of the study 1.5    Scope of the study 1.6    Definition of key terms CHAPTER TWO: LITERATURE REVIEW 2.1   ... Continue Reading
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