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ABSTRACT The study looked the impact of personal selling on sales volume performance using Unilever Nigeria Plc, Aba as a case study. Most companies fail to employ the services high caliber salesman and women. This negatively affects sales volumes performance. Similarity most sales person fail to use the right method on consumers and this affect... Continue Reading
ABSTRACT The study looked the impact of personal selling on sales volume performance using Unilever Nigeria Plc, Aba as a case study. Most companies fail to employ the services high caliber salesman and women. This... Continue Reading
ABSTRACT The project work deals with the impact of personal selling on the sales volume of an organisation and an attempt is made to have an insight into Unilever Nigeria Plc Kaduna branch. The study centers on finding out the extent which the tool has a positive effect on sales volume of the organisation. The personal selling effort is responded... Continue Reading
ABSTRACT This project is focused on the impact of personal selling on the sales of durable consumer goods of NASCO carpet Jos. It is common knowledge that personal selling as one of the promotional tolls available to a marketer indispensable in the sales of consumer product. In the course of the study the researcher employed exploratory approach... Continue Reading
ABSTRACT This project is focused on the impact of personal selling on the sales of durable consumer goods of NASCO carpet Jos. It is common knowledge that personal selling as one of the promotional tolls available to a marketer indispensable in the sales of consumer product. In the course of the study the researcher employed exploratory approach... Continue Reading
ABSTRACT The project work deals with the impact of personal selling on the sales volume of an organisation and an attempt is made to have an insight into Unilever Nigeria Plc Kaduna branch. The study centers on finding out the extent which the tool has a positive effect on sales volume of the organisation. The personal selling effort is responded... Continue Reading
ABSTRACT The project work deals with the impact of personal selling on the sales volume of an organisation and an attempt is made to have an insight into Unilever Nigeria Plc Kaduna branch. The study centers on finding out the extent which the tool has a positive effect on sales volume of the organisation. The personal selling effort is responded... Continue Reading
THE EFFECT OF PERSONAL SELLING IN THE MARKETING PERFORMANCE PRODUCT (A CASE STUDY OF FIRST ALUMINIUM EXTRUSION COMPANY PLC RIVERS STATE). ABSTRACT In our locality where the patronage of industrial product is not common on high, firm involve must devise means to keep their head above water in terms of sales and cost of making sales. The marketing... Continue Reading
ABSTRACT This research work focus on the effectiveness of personal selling in the marketing capital goods. Personal selling is an ancient art, which has spawned a large literature and many principles, effective salesperson have more than instruct, they are trained in a method of analysis customer interaction. Personal selling takes the from of... Continue Reading
ABSTRACT This research work focus on the effectiveness of personal selling in the marketing capital goods.  Personal selling is an ancient art, which has spawned a large literature and many principles, effective salesperson have more than instruct, they are trained in a method of analysis customer interaction.  Personal selling takes the from of... Continue Reading
ABSTRACT This study focused on the effectiveness of personal selling in the marketing of capital goods. It goes on to explain some processes involved in personal selling and how it can be combined to achieve efficiency. Anambra Motor Manufacturing Company was the company used in this study, its staff were studied as well as their business consumer... Continue Reading
ABSTRACT This study focused on the effectiveness of personal selling in the marketing of capital goods. It goes on to explain some processes involved in personal selling and how it can be combined to achieve efficiency. Anambra Motor Manufacturing Company was the company used in this study, its staff were studied as well as their business consumer... Continue Reading
ABSTRACT This research work is centered on the effectiveness of personal selling in the marketing of cosmetic. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction is sales volumes and profitability in recent times. This managerial indecision created room for its suspicion as to whether the sales... Continue Reading
TABLE OF CONTENTS Title Page Certification Acknowledgement Table of contents CHAPTER ONE 1.0Introduction 1.1Background of the study 1.2Statement of the study 1.3Objective of the study 1.4Significance of the study 1.5Scope of the study 1.6Limitation of the study CHAPTER TWO 2.0Literature Review 2.1Concept of sales promotion 2.2Objectives of sales... Continue Reading
TABLE OF CONTENTS Title Page Certification Acknowledgement Table of contents CHAPTER ONE 1.0     Introduction 1.1     Background of the study 1.2     Statement of the study 1.3     Objective of the study 1.4     Significance of the study 1.5     Scope of the study 1.6     Limitation of the study CHAPTER TWO 2.0    ... Continue Reading
TABLE OF CONTENTS Title Page Certification Acknowledgement Table of contents CHAPTER ONE 1.0     Introduction 1.1     Background of the study 1.2     Statement of the study 1.3     Objective of the study 1.4     Significance of the study 1.5     Scope of the study 1.6     Limitation of the study CHAPTER TWO 2.0    ... Continue Reading
THE EFFECT OF PERSONAL SELLING ON MARKETING PERFORMANCE OF INDUSTRIAL PRODUCT IN PORT HARCOURT (A CASE S STUDY OF FIRST ALUMINUM EXTRACTION COMPANY PLC PORT HARCOURT RIVER STATE) ABSTRACT In our locality where the patronage of industrial product is common or high firm involve must devise means to keep their head water in term of sale and cost of... Continue Reading
THE IMPACT OF PERSONAL SELLING IN THE MARKETING PERFORMANCE PRODUCT (A Case Study of Universal Company Plc Rivers State). ABSTRACT In our locality where the patronage of industrial product is not common on high, firm involve must devise means to keep their head above water in terms of sales and cost of making sales. The marketing performance of... Continue Reading
ABSTRACT The effect of personal selling on the sales of Isol germicide in Enugu Urban will in subsequent chapters the strategies for maximizing the effective and efficient sales calls on customers. Both primary and secondary data were extensively used in data collection.... Continue Reading
THE EFFECTIVENESS OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COSMETICS (A CASE STUDY OF BLANCE COSMETICS ENUGU) ABSTRACT This research work is centered on the effectiveness of personal selling in the marketing of cosmetic. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction is... Continue Reading
THE IMPACT OF PERSONAL SELLING STRATEGIES IN THE MARKETING PERFORMANCE OF COSMETICS (A CASE STUDY OF ACHIEVER COSMETICS EBONYI) ABSTRACT This research work is centered on the Impact of personal selling in the marketing of cosmetic. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction is sales... Continue Reading
The impact of personal selling on sale volume of mobile phones in Calabar municipality. (Marketing) ABSTRACT The study evaluated the impact of personal selling on sales volume. The research survey design was adopted in the study while simple random sampling technique was used to select a sample size of 100 staff of the organization that... Continue Reading
(A CASE STUDY OF BIANCA COSMETICS ENUGU) ABSTRACT This research work is centered on the effectiveness of personal selling in the marketing of cosmetics. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction in sales volumes... Continue Reading
ABSTRACT This research work is centered on the effectiveness of personal selling in the marketing of cosmetics. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction in sales volumes and profitability in recent times. This managerial indecision created a room for its suspicion as to whether the sales... Continue Reading
TABLE OF CONTENTS TITLE PAGE APPROVAL PAGE DEDICATION ACKNOWELDGEMENT PREFACE TABLE OF CONTENTS CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY STATEMENT OF THE PROBLEM OBJECTIVES OF THE STUDY FORMULATION OF HYPOTHESIS SIGNIFICANCE OF THE STUDY SCOPE OF THE STUDY LIMITATION OF THE STUDY DEFINITION OF TERMS CHAPTER TWO REVIEW OF RELATED LITERATURE... Continue Reading
INTRODUCTION Personal selling are in a branch of marketing that is also broad which is expedient for continued existences of every marketing company most marketing organization today don’t be into consideration the impact of personal selling personal. Selling has to do with person to person communication of which an immediate feedback is... Continue Reading
TABLE OF CONTENTS TITLE PAGE APPROVAL PAGE DEDICATION ACKNOWELDGEMENT PREFACE TABLE OF CONTENTS CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY STATEMENT OF THE PROBLEM OBJECTIVES OF THE STUDY FORMULATION OF HYPOTHESIS SIGNIFICANCE OF THE STUDY SCOPE OF THE STUDY LIMITATION OF THE STUDY DEFINITION OF TERMS CHAPTER TWO REVIEW OF RELATED LITERATURE... Continue Reading
THE EFFECTIVENESS OF PERSONAL SELLING IN THE MARKETING OF INDUSTRIAL PRODUCTs IN ENUGU METROPOLIS (A STUDY OF EMENITE NIGERIA PLC) ABSTRACT This research was designed to apprise “The Effectiveness of Personal Selling in the Marketing of Industrial Products in Enugu Metropolis (A Case Study of Emenite Plc Enugu). The researcher set out with the... Continue Reading
CASE STUDY OF ANAMCO LTD ENUGU PREFACE This study of cusses on the effectiveness of personnel selling in the marketing of capital goods. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned redirection in sales volumes and... Continue Reading
(A CASE STUDY OF MILO PRODUCT OF NESTLE NIGERIA PLC) ABSTRACT             The importance of personal selling cannot be over emphasized. This has informed this study which is on the impact of personal selling on the marketing of beverages. A case study of Milo.... Continue Reading
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